In the centenary year of Italo Calvino's birth – one of Italy's finest postwar writers – our campaign pays homage to his novel ‘Invisible cities’, a journey into the author’s fantastical portrayal of Venice and, at the same time, an introspective odyssey about the meaning of life.
Because, through travel, our feet learn how to form their own paths and our heart begins to beat to a different rhythm. The journey to find our real selves has begun.
